Almay Skintone Matching Foundation, Smart Shade Face Makeup with SPF 15, Hypoallergenic, Oil-Free, Dermatologist-Tested, 300 Straight Up Medium, 1 fl oz

Price: $15.49 - $11.15
(as of Nov 28, 2025 10:27:26 UTC – Details)


Take the guesswork out of finding your foundation with this innovative formula that adjusts to match your skin tone—instantly! Our liquid foundation formula instantly transforms from a white cream to your ideal shade as you smooth it on—that’s the magic of our technology! Our Tonemimic™ technology uses tiny spheres that break open and release pigment as you blend them over your skin. You’ve got all the control with this hypoallergenic makeup, we promise: natural-looking, streak-free, medium-coverage foundation with a luminous glow that builds, so you get the exact coverage you want from this liquid base. We’re looking out for your skin: Smart Shade has SPF 15 broad-spectrum protection. As always, dermatologist tested, hypoallergenic, fragrance free, clean, and cruelty free
Is Discontinued By Manufacturer ‏ : ‎ No
Product Dimensions ‏ : ‎ 1.88 x 0.81 x 4.5 inches; 1.44 ounces
Item model number ‏ : ‎ 5603-03
UPC ‏ : ‎ 309975603033
Manufacturer ‏ : ‎ Revlon Consumer Products Corp.
ASIN ‏ : ‎ B00I50QVBO
Best Sellers Rank: #4,132 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #54 in Foundation Makeup
Customer Reviews: 4.4 4.4 out of 5 stars 8,307 ratings var dpAcrHasRegisteredArcLinkClickAction; P.when(‘A’, ‘ready’).execute(function(A) { if (dpAcrHasRegisteredArcLinkClickAction !== true) { dpAcrHasRegisteredArcLinkClickAction = true; A.declarative( ‘acrLink-click-metrics’, ‘click’, { “allowLinkDefault”: true }, function (event) { if (window.ue) { ue.count(“acrLinkClickCount”, (ue.count(“acrLinkClickCount”) || 0) + 1); } } ); } }); P.when(‘A’, ‘cf’).execute(function(A) { A.declarative(‘acrStarsLink-click-metrics’, ‘click’, { “allowLinkDefault” : true }, function(event){ if(window.ue) { ue.count(“acrStarsLinkWithPopoverClickCount”, (ue.count(“acrStarsLinkWithPopoverClickCount”) || 0) + 1); } }); });
Take the guesswork out of finding your foundation with this innovative formula that adjusts to match your skin tone—instantly!
The lightweight, buildable medium coverage liquid foundation formula starts out white and instantly transforms into your ideal foundation shade
Almay’s Tonemimic technology uses tiny spheres that break open and release pigment as you blend them over your skin
As always, dermatologist tested, hypoallergenic, fragrance free, clean, and cruelty free
Available in 6 skin-tone-adjusting shades for natural-looking, streak-free medium-coverage foundation with a luminous glow that builds